Media Tenor Deutschland GmbH Composer v1.00, Copyright (c) 2007 Daniel Kormanec, mailto:daniel.kormanec@centrum.cz en info@mediatenor.com (Zuzana Beluska) d.kormanec@mediatenor.de (Daniel Kormanec) (c)2007 Charts 30 Sat, 21 Jul 2007 23:00 +0100 Sat, 21 Jul 2007 23:00 +0100 http://www.mediatenor.com/images/rss/MTCharts.jpg http://www.mediatenor.com/charts.php Media Tenor EN - Charts 144 33 http://www.mediatenor.com/ This source contains the latest Charts from Media Tenor International http://www.mediatenor.com/index.php?type=3&prev_chart=0 http://www.mediatenor.com/index.php?type=3&prev_chart=0 The recovery of the banking sector remains relatively uncertain in the eyes of the UK media. As the discussion of when banks will actually emerge from the crisis continues, a return to profitability is proving no guarantee that key financial media will portray banks as "recovered".
The image driver financial strength and shares have steadily decreased for banks in the UK media over the past quarter.
Market sentiment on shares may be turning positive, but the media are still skeptical on whether banks are good investment objects.

Basis: 67.843 reports on banks in 18 UK media. info@mediatenor.com (Zuzana Beluska) 3 Media Tenor EN - Charts http://www.mediatenor.com/index.php?type=2&prev_chart=0 http://www.mediatenor.com/index.php?type=2&prev_chart=0 The US economic landscape is being dominated by reporting on debt and jobs. Obama has highlighted both as priorities for the coming year which should ensure that media coverage remains focused on these issues.

This is certain to provide certain agenda surfing opportunities for market players, as debt levels and a consumer led recovery continue to dominate the agenda.

Basis:4752 passages on economies in US TV reporting 2009 info@mediatenor.com (Zuzana Beluska) 2 Media Tenor EN - Charts http://www.mediatenor.com/index.php?type=1&prev_chart=0 http://www.mediatenor.com/index.php?type=1&prev_chart=0 Regardless of the outcome of the health care reforms in the US, the media has delivered a huge reputation blow to the Democrats on health issues in political coverage. From a reasonable -10% coverage on Democrats on health issues in the November and December, the January rating plummeted to below -30%.
With such an important issue so negatively covered, it is no wonder that people are expressing dissatisfaction at the ballot box.

Basis: 10493 political statements on Republicans and Democrats associated with health care US TV. info@mediatenor.com (Zuzana Beluska) 1 Media Tenor EN - Charts Conflicts in the Democratic Republic of Congo, Sudan, and unrest in Somalia, mean that a large portion of Africa's image is defined by conflict.

The Middle East was still the leading conflict zone in international reporting through the second half of 2009, meaning that, on top of the Dubai crisis, the region is having difficulties with its reputation.

Basis: 71,057 foreign news stories July to December 2009 info@mediatenor.com (Zuzana Beluska) 0 Media Tenor EN - Charts The lingering uncertainty over unemployment and debt levels in the US economy are helping to create an unsteady view in the minds of consumers. As a result consumers are recievign cautious signals on a weak economy.

Basis: 18 741 statments on US economy in ABC, NBC, FOX and CBS TV news 2007 - 2010. info@mediatenor.com (Zuzana Beluska) 0 Media Tenor EN - Charts http://www.mediatenor.com/index.php?type=1&prev_chart=1 http://www.mediatenor.com/index.php?type=1&prev_chart=1 info@mediatenor.com (Zuzana Beluska) 1 Media Tenor EN - Charts http://www.mediatenor.com/index.php?type=2&prev_chart=1 http://www.mediatenor.com/index.php?type=2&prev_chart=1 The damage to Swiss reputation from the Minaret ban is noticable across the media world. However, there are some interesting regional differences in the extent of the damage.

In Germany, the Middle East and the USA there is a clear spike in negativity in reporting aroung the Minaret intitiative, however France has a more subdued reaction - with a volume spike filled with balanced reporting.

In the USA the minaret ban was the third spike in negativity for the Swiss in 2009, alongside the UBS woes and Roger Federer's failed defence of his US Open crown.

Basis: 688 reports on Swiss Protagonists and/or news located in Switzerland in US, French, Mid East and German TV news 2009. info@mediatenor.com (Zuzana Beluska) 2 Media Tenor EN - Charts http://www.mediatenor.com/index.php?type=1&prev_chart=2 http://www.mediatenor.com/index.php?type=1&prev_chart=2 Readers of BILD were able to sleep better than their fellow German TV watchers - at least where information on the German economy was concerned. The BILD's relative positivity came from reporting a more stable employment market and the success of part time work programs.

Basis: 12.865 reports mentioning on the German or international economic situation 2009. info@mediatenor.com (Zuzana Beluska) 1 Media Tenor EN - Charts http://www.mediatenor.com/index.php?type=1&prev_chart=3 http://www.mediatenor.com/index.php?type=1&prev_chart=3 The media rating of President Obama is showing a continued downward trend in foreign political coverage. The anouncement of the Nobel Prize, gave the President a short term boost to his rating outside the US, however Afghanistan, unemployment and the health care debate are causing headwinds.

Basis:27 850 statements on Obama in political coverage in 10 foreign TV news broadcasts Jan to Nov 2009 info@mediatenor.com (Zuzana Beluska) 1 Media Tenor EN - Charts http://www.mediatenor.com/index.php?type=1&prev_chart=4 http://www.mediatenor.com/index.php?type=1&prev_chart=4 The debate on religious issues appears to have begun in Swiss TV news - although this is happening after the minaret referendum.
The political will to speak appears to have grown as well, with a very representative party share of voice picture emerging post-referendum, compared to the relative silence of most political parties before the referendum.

Basis:23 823 statements on religious issues in political cov erage by Swiss politicians SF Tagesschau 2009 info@mediatenor.com (Zuzana Beluska) 1 Media Tenor EN - Charts http://www.mediatenor.com/index.php?type=1&prev_chart=5 http://www.mediatenor.com/index.php?type=1&prev_chart=5 Even during the peak time before referendum on a ban on building minarets in Switzerland, the main evening news of Swiss TV DRS and the Rundschau reported about Islam primarily in the context of terrorism and international conflict. This stereotyped news permitted the public only in a limited way to form its own opinion about the everyday life of the 400,000 Muslims in Switzerland. The tone of the reports about Islam was critical on account of this news selection. info@mediatenor.com (Zuzana Beluska) 1 Media Tenor EN - Charts http://www.mediatenor.com/index.php?type=1&prev_chart=6 http://www.mediatenor.com/index.php?type=1&prev_chart=6 Besides ranking highly in most of the 13 categories, TVE1's telediario-2 21:00 news achieved the broadest issue diversity in its core reporting. It also excelled in its global coverage. Basis:192,684 reports in 23 international news programs, July 2008 to June 2009. info@mediatenor.com (Zuzana Beluska) 1 Media Tenor EN - Charts Western European TV news is more likely to feature women in its news coverage than South African and the Pan-Arabic senders. However, despite the high profiles of Clinton and Merkel, as well as French and Swiss ministers, news continues to show a male bias. Basis: 325.847 named persons in 26 international TV news info@mediatenor.com (Zuzana Beluska) 0 Media Tenor EN - Charts http://www.mediatenor.com/index.php?type=1&prev_chart=7 http://www.mediatenor.com/index.php?type=1&prev_chart=7 Lebanon's Al Manar has rated Ahmadinedschad quite positively in 2009. Obama, by contrast, has fallen in his ratings - primarily as a result of his Afghanistan policy. info@mediatenor.com (Zuzana Beluska) 1 Media Tenor EN - Charts http://www.mediatenor.com/index.php?type=1&prev_chart=8 http://www.mediatenor.com/index.php?type=1&prev_chart=8 Gordon Brown's image has been troubled since its highpoint around the bail out of the British banks in 2008. Since then, Cameron has been able to maintain the uperhand in media perception. info@mediatenor.com (Zuzana Beluska) 1 Media Tenor EN - Charts